Non-profit Organization Adds Links to News and Survivor Stories Among Other Features

HOUSTON – (August 31, 2010) – CancerForward: The Foundation for Cancer Survivors, the Houston-based 501(c) 3 non-profit entity that serves as an online networking and educational resource for cancer survivors, has deployed new tools on its website. The site now includes comprehensive news about advancements in cancer rehabilitation, survivorship-related events and webinars, personal stories from cancer survivors, editorial features by high profile survivors and health and wellness experts, as well as a variety of options to donate to the Foundation.

“CancerForward is a very unique non-profit organization in that it’s entirely online,” said Beth Sanders Moore, volunteer founder of CancerForward and nationally recognized cancer-related fundraiser and advocate for the development of cancer survivorship support. “The website’s latest update adds important educational resources, while future developments will help cancer survivors connect with other survivors and with health care professionals. In this online community, they’ll be able share their experiences, get advice and information about their disease, and discuss health, wellness and practical living issues.”

Since its initial launch last June, CancerForward has received widespread public support from the national health care community. Recently, seven of the largest major health care institutions within the Texas Medical Center signed a Statement in Support of the Collaboration of Health Care Institutions and Public Charities in Developing Cancer Rehabilitation Programs, citing the importance of organizations such as CancerForward. Additionally, over 30 highly regarded medical experts from across the U.S. have joined together to serve as the organization’s national advisory board, helping to ensure the editorial integrity and relevancy of web-based content.

By December 2010, users will have the ability to create their own communities and support groups. They will also have access to local resources and a collection of survivor data, based upon findings from polls and surveys.

According to the Chronicle of Philanthropy, CancerForward is the only non-profit entity of its kind that exclusively dedicates its comprehensive services to cancer survivors alone, supporting 28 million cancer survivors worldwide.

The site and the Foundation’s branding were created by Houston integrated branding firm, BrandExtract, LLC. The firm developed the CancerForward name, identity and branding including logo, tagline and brochure. BrandExtract also created and launched the organization’s blog, YouTube station as well as Facebook and Twitter pages.

About CancerForward

CancerForward: The Foundation for Cancer Survivors is a 501(c) 3 public charity whose mission is to connect, educate and share information among cancer survivors, empowering them to improve their day-to-day lives. The organization’s website has been designed to utilize web-based communication and social media to build interactive communities of individuals with similar interests in cancer survivorship. When development is complete, CancerForward will be the primary non-profit support and information resource for cancer survivors of all ages and cancer types from the moment of diagnosis through all stages of treatment, recovery and beyond. It also exists as a source of non-profit funding for local cancer survivorship programs within health care institutions and community-based organizations throughout the U.S. For more information and to make a donation, please visit